Two weeks ago, a seller enrolled in Etsy Academy came to me with a problem.
She was working her little ass off. She’d done it all: SEO, pictures, social media, adding more products, paid ads…you name it, she tried it.
But her products still weren’t budging.
When you do it all, and nothing changes, you may feel like the universe is hell-bent on telling you to go screw yourself.
In this case, the problem was simple. This seller created an item and just assumed it would sell on Etsy…she saw other people selling the same item, so it must be doing well, right?
WRONG. Don’t take this bet…the cards are stacked against you!
Just because OTHER people are selling something on Etsy does NOT mean that item can make you a full-time income.
To illustrate my point, let’s pretend I’m a friend of yours. I’m a serial entrepreneur, I always have business ideas, but they never really get anywhere. I’m constantly talking about my next project, but I’m still living in my parents’ basement.
So one day, I come to you, and I say I have an AMAZING business idea. But I need your help. We’re going to become millionaires together!
What’s my 7-figure idea?
We’re going to sell underwater basket weaving lessons on Etsy.
You’re probably laughing in my face right now.
GOOD – that was the right response. But instead of being skeptical when someone has a crazy idea, you need to be skeptical of EVERY idea…even YOUR OWN.
That is, until you prove it’s a good one.
How to prove an item is worth selling on Etsy
Before you ever list a single item on Etsy, you need to do some MARKET RESEARCH. (aka find out what items actually make serious MOLA on Etsy!)
I know, I know, that sounds time consuming and annoying as hell.
BUT it’s actually costing you money the longer you delay this research.
The sooner you find the perfect niche that can support you full-time, the FASTER your business will grow and thrive. (Not to mention, you could be wasting your time working on products that MAY not sell!)
And it’s stupid easy to figure out what sells and what doesn’t.
Here’s a simple test:
- Search for an item like yours on Etsy.
- Find at least 4 sellers on the front page of your search.
- Look at all 4 shops, and check how many sales they’ve made each year.
- If it’s less than 500, this niche DOESN’T SELL!!
Want to learn how I do easy, 5-minute niche research? In the shop critique below, I show our hardworking Etsy seller how to find and fix her niche problem!
What You’ll Learn in this Video
WHAT’S IN THE VIDEO? This is a live shop critique video. One of your fellow Etsy sellers reached out to me because of poor conversion rate. The video below outlines my recommendations for this seller. Your job is to learn from this video and figure out if you’ve got any of the same problems in your shop!
Scroll down to watch the shop critique now.
When you rent or buy a video on demand, you can watch it instantly. As in right now. Poof. No waiting!
Watching again? Just login!
Get access to this video as long as you’re a member! Come back and watch it again and again, or download your resources anytime!
GET A GOODIE BAG
Video over? I’ve included all the resources used in this shop critique below the video! Just press a button and you can get to work.
VIDEO LENGTH: 6 Minutes
TIME TO COMPLETE: 1-7 Days
TIME TO RESULTS: 30-60 Days
In this Video – Your Goodie Bag
Meet the seller! Check out her amazing shop and see what sort of improvements she made!
Ready to do some work on your Etsy niche, and figure out if you’re poised for sales? Grab my Etsy Niche workbook below.
>>Get the Workbook Here<<
I used Marmalead to find top words and sellers in any given niche. If you want to try the same tricks for your shop, get a free trial of Marmalead Pro below.
Thanks for Reading!
Hi there, my name is Jenni. You’re reading about the Etsy shop that freed me from the worst job I’ve ever had (and a lifetime of working for somebody else).
Find out what went down here.
Hey guess what? The exact tricks that got me 6-figures sales are waiting for you in the Ultimate Guide to Etsy. This is a 40-page, step-by-step MEGA tutorial that will help you strategize your way to more sales.
I’m Ready to get focused!
Already have a product online but need to sell more of it to make rent? Figure out what’s clogging up your sales with a FREE Shop Critique, waiting for you on the other side of ⇣ this ⇣ button!